I want to dive into the topic of selling today recently I started reading the book sell or be sold by Grant Cardone and in audio form which is teaching me a lot about what actually selling is.
Selling is the ability to convince someone to buy into your mission and your vision. Its the ability to influence and get other people to buy into your vision. There is nothing wrong with selling. There is social stigma around selling that gives this word such a bad negative feeling to it but selling is vital to every part of your life. Everyone is a sales man, we just have to accept it wield that power, you do not have to make your livlihood in sales to be considered a sales men. You are always pitching something to get your way in life.
Whether that’s dating the girl you wanted or convincing your mother to take you to the friends house, we have always used our power to persuade and get our way.
The other day I had a tree that fell down into the drive way and I needed a tree removal badly, I called few companies up in Lansing but all of them were booked for the next 3 days, well this wasn’t going to cut it, so I persistently called up several tree removal companies over and over again insisting that they come out to the property to remove the tree as an emergency service, some of them would not return my calls while this one company did finally answer my call and was willing to listen to my situation and I was able to persuade him to coming over to the home at the end of the day when his schedule was cleared and his last client for the day was served. He had to work overtime from his normal shift but the point is he did the job and I had the tree removed that desperately needed someone to take care of before the morning.
As I was writing the check for the service, it suddenly dawned on me that this was exactly what Grant Cardone was talking about when he said everyone is a sales person. Yes I was the guy paying him for the service, but I was the one that convinced him to come to m property at the very end of the day because i don’t have the luxury of waiting till tomorrow morning to make this happen.
I was definitely doing the selling because I convinced him to take time out of his busy schedule and get the tree removed.
and later in the evening I saw the sales power in my little children as they persuaded me to play with them after dinner and give them some yogurt treats after dinner.
How do you develop this skill?
Every skill needs repetition and hours to get better at, especially sales 10,000 hours of mastery is where we should all be head for sales and its what I recommend for any start up and young entrepreneur that wants to quickly rise to the top, sales is essential in my humble opinion.
Sales will get you to the brand new level